Kolkata, It’s a book every manager, executive and ambitious employee will want to read as HarperCollins is presenting “From Incremental to Exponential” by Vivek Wadhwa and Ismail Amla with Alex Salkever.
In this fast-paced, anecdote-rich innovators’ manual of a book, tech experts Vivek Wadhwa and Ismail Amla explode the “big equals slow and stodgy” myth. With decades of experience in helping both world-leading brands and disruptive startups, the authors reveal legacy companies’ opportunities to create new markets, supercharge growth, and remake their businesses.
Over and over, we see legacy business giants beaten to the punch by energetic little startups. Many experts conclude that innovation is an inherent casualty of an enterprise’s size and age. In this book, tech experts Vivek Wadhwa and Ismail Amla explode the “big equals slow and stodgy” myth. With decades of experience in helping both world-leading brands and disruptive startups, they reveal legacy companies’ opportunities to create new markets, supercharge growth, and remake their businesses by combining startups’ mindsets and dynamic structures with the benefits of incumbency: boatloads of customer data, decades of brand equity, robust distribution channels, enormous financial assets, and more. Wadhwa and Amla illustrate how, in recent years (and even in a disruptive pandemic), technology has fundamentally altered the pace and dynamics of innovation. They show how companies have overcome obstacles such as the Eight Deadly Sins of Stasis-and how to use those insights in your own company, team, or career. This fast-paced, anecdote-rich innovators’ manual is a book every manager, executive and, ambitious employee will want to read.
Vivek Wadhwa is a leading researcher and teacher of technology development and innovation and has taught at universities including Stanford, Duke, Harvard, and Carnegie Mellon. Wadhwa is a regular keynote speaker and has been a globally syndicated columnist for the and frequent contributor to the Wall Street Journal, Fortune, MarketWatch, and Hindustan Times. ISMAIL AMLA has decades of experience in helping Fortune 500 companies through his work with IBM, Accenture, and Capco, where he created and grew new business areas and fostered a culture of internal innovation. Amla is currently chief growth officer at Capita, where he is responsible for market development, for launching a technology-consulting business, and for developing the firm’s high-tech responses to client needs. Alex Salkever is the coauthor with Vivek Wadhwa of The Immigrant Exodus, The Driver in the Driverless Car, and Your Happiness Was Hacked. ‘Technology is indeed moving faster and upending entire industries. Companies that can learn the new rules of innovation stand to benefit from these disruptions. This book provides an invaluable road map for business executives in how to reinvent their companies-and own the future. It is a wonderful read!’ – Indra Nooyi, Former CEO, Pepsico
‘Building from the authors’ deep experience, this fast-paced, action-packed book delivers real insights from Vivek and Ismail. It’s a wake-up call to anyone running a company but also a positive playbook of those breakthrough responses that could make the difference between success and failure-boosting innovation metabolism and increasing the chances of survival.’ – Lynda Gratton , professor of management, London School of Business, and coauthor of The New Long Life.
‘Wadhwa, Amla and Salkever have accomplished the impossible by giving readers the secrets of keeping the spirit of revolution forever young, in the spirit of Thomas Jefferson, Bob Dylan, and Steve Jobs. Through the authors’ own experience and the wisdom of many tech titans, the book prepares business builders to create and reinvigorate innovation as a way of life and as the core DNA of enterprise, anticipating the strategic, market, staffing, and leadership pitfalls so many trip over when success leads to unexpected new jeopardy. Business leaders at every stage of their careers and their business lives will find vital lessons in this book. The biggest surprise … is that it was not written before.’ – Jeff Sonnefield, senior associate dean for leadership studies and Lester Crown Professor in the practice of management, Yale School Of Management.